Many of our clients use the Media Monitoring module of Yuzzit Pro to review what is being said about them or their competitors on TV and radio. We will explain some of the use cases we have encountered.
TV and radio media monitoring for press relations and marketing teams
Many of our clients, whether they are companies, public administrations or political parties, use the Media Monitoring module of Yuzzit Pro in their internal, marketing or financial communication. From the Yuzzit Pro console, they can access live and replay of all French TV and radio broadcasts. It is thus possible to find a political interview, a report that talks about your brand, your industry or your competitors. You are then free to cut out clips and possibly even share them thanks to an automatically generated URL, without the need to download or use « wetranfer ».
Real-time automatic alert service: be alerted in real time to what is being said about you or topics relevant to you.
We are working on automation functionalities in order to be able to alert our customers within a minute of detecting a keyword on a TV or radio channel. This alert contains a link to the video excerpt as well as its automatic transcription.Crisis communication, repercussions of a communication campaign, competitive intelligence: the fields of application are numerous for the press and communication departments of companies.
What about you ? Do you have a specific need that you would like to submit to us? We are at your disposal to develop customised functionalities